The "Essential" Routine

$28.72

No distractions. Just the essentials.

Some routines change. This one doesn't.

Eat. Sleep. Ride. Repeat. It's a cycle that most cyclists understand without saying a word. Whether you're squeezing in a quick ride after work or planning your weekend around the next adventure, the essentials stay remarkably consistent.

Simple, clean, and instantly recognizable, this design celebrates a lifestyle built around turning the pedals. No explanations. No distractions. Just the routine that keeps us coming back for one more ride.

Product features

  • 100% Airlume combed and ring-spun cotton (lightweight 4.2 oz/yd²) for breathability and easy layering

  • Side seams and shoulder tape provide shape retention and stability

  • Ribbed knit collar with seam and tear-away label for comfort and lasting fit

  • Sleeve and neck prints produced with DTF/DTG methods for crisp, vibrant details

  • Retail fit crew neckline; REACH certified and responsibly manufactured (Fair Labor Association, WRAP platinum)

Care instructions

  • Machine wash: cold (max 30C or 90F)

  • Non-chlorine: bleach as needed

  • Tumble dry: low heat

  • Iron, steam or dry: medium heat

  • Do not dryclean

No distractions. Just the essentials.

Some routines change. This one doesn't.

Eat. Sleep. Ride. Repeat. It's a cycle that most cyclists understand without saying a word. Whether you're squeezing in a quick ride after work or planning your weekend around the next adventure, the essentials stay remarkably consistent.

Simple, clean, and instantly recognizable, this design celebrates a lifestyle built around turning the pedals. No explanations. No distractions. Just the routine that keeps us coming back for one more ride.

Product features

  • 100% Airlume combed and ring-spun cotton (lightweight 4.2 oz/yd²) for breathability and easy layering

  • Side seams and shoulder tape provide shape retention and stability

  • Ribbed knit collar with seam and tear-away label for comfort and lasting fit

  • Sleeve and neck prints produced with DTF/DTG methods for crisp, vibrant details

  • Retail fit crew neckline; REACH certified and responsibly manufactured (Fair Labor Association, WRAP platinum)

Care instructions

  • Machine wash: cold (max 30C or 90F)

  • Non-chlorine: bleach as needed

  • Tumble dry: low heat

  • Iron, steam or dry: medium heat

  • Do not dryclean

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